Business + Brand Strategy for the Wine Industry
We build wine brands through organizational insight, strategic planning, and wildly creative experiential marketing.
What We Do
Organizational Insight + Development
Organizational Insight + Development
Organizational Insight + Development
Experiential Marketing
Organizational Insight + Development
Organizational Insight + Development
Brand + Business Strategy
Organizational Insight + Development
Brand + Business Strategy
Our Team
Our Founder, Corey
A business strategy and brand executive with over 20 years in experiential marketing, live events, and hospitality, Corey most recently served as Vice President and General Manager of Chaddsford Winery - building the brand through a strategic vision rooted in approachability, community and sustainability. Corey is President Emeritus of the Brandywine Valley Wine Trail, board member of the Chester County Workforce Development Board, and advisory lead for the Cheyney University Winery Management program. A Pennsylvania native, Krejcik earned his bachelor's degree from Ursinus College and his masters degree from Villanova University. He enjoys spending time with his wife and two teenage children at their home in Malvern, PA.
Our Sommelier, Rachel
Rachel is a Level 2 Sommelier with over nine years of experience in the wine industry. Certified by WSET, ISG, and the Napa Valley Wine Academy, Rachel has dedicated her career to curating exceptional wine experiences — from building tasting rooms and leading educational classes to hosting intimate private dinners. Her passion lies in making wine approachable, engaging, and unforgettable for everyone she meets. Outside of her work in the wine industry, she enjoys reading, writing, and spending time with her husband where they live in West Chester, PA.